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Martin Rostan Executive Director, EtherCAT Technology Group
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Martin Rostan studied aerospace engineering in Germany and in the
United Kingdom and received his diploma degree in 1992.
Subsequently he managed the international research project that
developed the initial CANopen technology. From 1996 until 1998 he
was marketing manager and authorized officer at Selectron.
Since 1998 he is with Beckhoff, first as senior product manager for
Ethernet and fieldbus systems and since 2006 as head of technology
marketing. Martin serves the fieldbus community in various
committees: he is the executive director of the EtherCAT Technology
Group, chairs the CANopen groups inside CAN in Automation and
represents Beckhoff in ODVA and in several conference program
committees. He also is technical expert in ISO and IEC
standardization committees for industrial communication.
With publications in magazines, text books, conferences and
symposia he contributes to the dissemination of fieldbus and
Ethernet technologies.
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Sandy Tan
Solution Sales Engineer, Beckhoff Automation, Malaysia |
Sandy Tan is a Solution Sales Engineer based in the southern branch of Beckhoff Automation Malaysia,
where she creates PC-based control solution awareness and covers solution proposal for Negeri Sembilan, Melaka and Johor areas. With expertise in factory
automation solution, she designs and delivers customized solutions to meet clients' unique needs. Sandy is passionate to assist businesses leverage on
new automation technology to stay competitive and future-proof their operations. |
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Wong Yao Sheng
Senior Solution Sales Engineer, Beckhoff Automation, Malaysia |
Wong Yao Sheng, armed with a BEng (Hons) in Mechanical Engineering from UCSI University, boasts 4 years of valuable experience in the Automation industry. Presently excelling as a Senior Solution Sales Engineer at Beckhoff Automation Malaysia, he's devoted to devising cutting-edge automation solutions,
particularly in factory automation. His expertise lies in leveraging PC-based Control innovative approaches to propel industrial efficiency forward. |
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Jay Kheng
Solution Sales Engineer, Beckhoff Automation, Malaysia |
Jay Kheng, a BEng (Hons) Computer Engineering graduate from UTeM, executes as a Solution Sales Engineer at the northern branch of Beckhoff Automation Malaysia. He is committed to
developing factory automation using PC-based technology, delivering innovative solutions to boost productivity and produce significant outcomes. |
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Alan Tai
Product Manager, ICOP Technology |

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Application Engineer with a marketing background. Merging technical and commercial expertise to drive innovative
solutions, He is dedicated to establishing ICOP as a leader in automation solutions. |
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Josh Hsieh Account Manager, IntervalZero |

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Josh joined IntervalZero in 2017, starting his career as a software quality assurance engineer and later transitioning to a field engineer role,
where he assisted customers with EtherCAT communications and PLC programming applications. He also has extensive experience in the application of EtherCAT devices. As a sales representative in the Asia-Pacific region,
Josh focuses on promoting IntervalZero real-time systems and EtherCAT Master to provide customers with more diverse solutions.
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Atul Mistry Vice President – Technical, Gopalam Embedded Systems
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Atul Mistry is an Electrical and Computer Science engineer. He has more than 30 years of Industry experience, including designing, building, installing and commissioning Factory Automation lines.
Currently he is supporting business development in ASEAN and providing technical consulting to customers to help them choose appropriate solutions using the products distributed by Gopalam Embedded Systems.
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